Marketing Essentials for Plumbers and Contractors

The holidays are just around the corner and it’s time to momentarily adjust your social media game. Let’s talk about how you can add a little thanksgiving, Christmas, or whateverfloatsyourboat spirit to your profile.  Tip #1 Headers It’s a good idea to update your profile picture and profile header to reflect whatever holiday you want… Read more »

“Ads are the Cave Art of the Twentieth Century.” – Marshall Mcluhan.  Does anyone remember the days when we used yellow pages, encyclopedias, and books to search for information? With instant access to all the info we need, why would we do it the traditional way? Studies show that Google processes more than 40,000 searches… Read more »

Whether it’s a portrait of your grandmother on mother’s day, your dog in a park, or a national park at sunset, every picture tells a story. However, not every picture tells an interesting story. But how do we differentiate between the pictures with interesting stories and the ones that are drab and boring? That’s what… Read more »

How well do you really know your audience? If your answer to the first sentence of this paragraph is “not well” then you’ve come to the right place! When it comes to targeting customers or creating the perfect post, knowing your social following is a crucial step in engaging the right people. Understanding your niche… Read more »