These days, every business should have a website.
A website helps drive traffic to your brand and expand consumer knowledge of what you offer. While using a DIY website builder might be tempting, the DIY route usually isn’t the best course. Many options claim that creating a beautiful, customized website for any business is quick and easy. Unfortunately, like many do-it-quick schemes, these advertisements are often too good to be true.
Discover several reasons you shouldn’t use DIY website builders.
SEO isn’t Optimal
DIY website builders can overly simplify search engine optimization. While they might be easy to use to create a website, Google won’t like how the coding appears behind the scenes. Many website builders hide code, making it difficult for search engines like Google to understand what your website is all about. If a search engine doesn’t understand the code on your website, your website will never rank well in searches, which, let’s face it, is why you have a website.
SEO is an essential component of all the content on your site, so don’t neglect it.
Site Management isn’t Efficient
You want your website to be professional and tailored to your company. When you use a DIY website builder, the company’s servers will host it. The company’s name will appear in your link URL. A link that has additional info in the URL looks messy and unprofessional. If you choose to use your domain, you’ll have to pay an extra fee, which can add up in the long run.
Using a company like LMH Agency to create your website gives you more control over the management of your website so that you can make web design changes efficiently.
Customization is Lacking
Although a DIY website builder will claim that you can make a customized website using its services, you’ll find that it can be lacking. Most DIY website builders only provide a limited number of web design themes, causing many of the websites made with their platforms to look similar.
The menus and functionality of these websites are also less than ideal, as your business likely has specific needs that make it unique. Often, the number of pages your website can have is also limited, so you may have to forgo the “about us” section or a “contact us” page.
Ownership Issues Can Arise
When you use a DIY website builder, you don’t own your website.
The company you use to create the website does. This arrangement can be troublesome, as most businesses plan to operate long into the future, and if the website company folds, you lose your content. Not only will you lose any of the content you’ve laboriously created, but you’ll also lose any of the contact information attached to the site. Email lists and any guest post relationships you’ve built with your web design will all be gone.
Don’t let DIY website builders tempt you. If you need a customized website that fits your business model perfectly, contact the team at LMH Agency. We have experts who can make your website stand out. By getting to know your business model, we will make the perfect website that meets your business goals.