The Paid Ads Specialist will be responsible for developing, implementing, and optimizing digital advertising campaigns across various platforms. The role requires a strategic thinker with strong analytical skills and the ability to work collaboratively with internal teams to achieve client objectives.
Responsabilities:
Strategic Campaign Planning: Develop and fine-tune digital marketing strategies for display, search, and video campaigns, ensuring alignment with company and client objectives.
Campaign Implementation: Guarantee campaigns’ smooth setup and deployment across relevant platforms, utilizing top-tier tools and technologies.
Performance Monitoring: Track campaign KPIs, creating consistent reports that deliver insights into performance metrics and ROI.
Optimization: Analyze campaign performance data continuously, adjusting strategies and tactics to boost results.
Internal Collaboration: Work closely with internal teams to achieve and optimize campaign objectives.
Stay Updated: Keep pace with industry trends, new platform updates, and best practices, ensuring our campaigns maintain a competitive edge.
Budget Management: Monitor campaign budgets diligently, ensuring optimal ROI and judicious spend.
Qualifications:
3+ years of deep experience running paid ads, with a preference for those with experience in service businesses.
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